Print / Photo: Roxbury – branding
Branding and cross-media advertising series, designed to introduce a new bar / live music venue / club / bistro in Sydney.
The Roxbury, a bar / live music venue / club / bistro in Sydney’s inner city, had just been redesigned and re-openned. They asked me to design their print advertisement templates. Since ads for the different aspects of their establishment were to appear in different magazines targeting different demographics, I created modular templates that could be used to highlight certain attractions and hint at others – including a calendar of food & drink specials, and a handy map to find this slightly-off-the-beaten-track venue.